Cover Girl claims:
"Get 4x brighter eyes* with Exact Eyelights Eye-Brightening Mascara! Light-reflecting metallics and a hint of tint bring out your blues, browns, hazels, and greens, while our patented, no-clump brush helps define lashes."
I certainly didn't notice any brightening effects. I also felt like I needed to use more product than I would like to see any results at all. For my everyday mascara, I want to just swipe and go. I really had to work this product to see any color. It did clump a little. I do like the size and shape of the wand.
I don't know if my tube had been in the store for awhile or what but I found this mascara to flake as well. The last thing I want to see are little black flakes all under my eyes. If I still had the receipt I would have taken it back to CVS.